SEO (Search Engine Optimisation) – Hermanus and Cape Town

SEO, Search Engine OptimisationOrganic SEO, (Search Engine Optimisation) is Non Paid marketing. (Other than the service fee to the SEO consultant). SEO is used to increase your websites visibility by attracting more visitors to find you on the Internet for a product or service that your business is supplying. (SEO is pretty much like a Telephone Directory or Yellow Pages, even a road map).

The question asked ‘How Search Engine Optimisation works?’ is like asking how does a plane fly. However, the basic answer is that SEO is a marketing methodology used to improve the ranking of a website through organic search. A number of factors are applied to assist in finding your website, such as the relevancy of content on a web page in relation to the keyword, and at least 300 words in the content. Meta Titles and Descriptions are a crucial factor in the keyword search, as well as the browser, so that related content browsed by a user, finds you.

Paid Search,  another tool to improve your websites performance, is Google Adwords, this marketing is effective in placing you in the top 3 to 5 positions on the browser page. Bidding is offered to Google for the appropriate keywords or phrase relating to your business offering.

Existing Web Sites require a Site Audit to establish the SEO relevancy for Content, Images, Page Links, Meta Title and Descriptions, On and Off Site status.

Basic Monthly SEO
R2500
1 Key/Phrase Word
Keyword/Phrase Assessment
List with SEO Directories
List with Business Directories
* Online Page Optimisation
** Off Page Optimisation
Month to Month
 
 
Medium Business Monthly SEO
R4500
5 Key/Phrase Word
Keyword/Phrase Assessment
List with SEO Directories
List with Business Directories
* Online Page Optimisation
** Off Page Optimisation
Month to Month
 
 
Large Business Monthly SEO
+R6000 Assessment Required
10 Key/Phrase Word
Keyword/Phrase Assessment
List with SEO Directories
List with Business Directories
* Online Page Optimisation
** Off Page Optimisation
Month to Month
 
 

SEO, Search Engine OptimisationWhat is Search Engine Optimisation, SEO?

The majority of web traffic is driven by renowned search engines such as Google, Lycos, Excite, DuckDuckGo, Bing, and Yahoo. There are many others but these are some of the most popular!

Social Media such as facebook, linkedin, Youtube, Twitter, and many others play a big part in marketing your website too.  However, Search Engine Optimisation, SEO, is a sign posted road map to your website and is fundamental to your basic website requirements.

Two main methods used to optimise a website is Onsite Optimisation and Offsite Optimisation. These are further explained in our proposal on request.

 

 

Read More about the following Training Courses offered:

Google Adwords PPC
Search Engine Optimisation Training
WordPress Web Design


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