Our PPC Training Course offers delegates a focused insight into paid-search marketing strategies. The course structure applies to Google Ads Basics and Fundaments.
Learn Google Ads (PPC) at our conference facilities in a quiet and relaxing environment. Only 25 Minutes from Cape Town, and 35 to 40 Minutes from Cape Town Airport. If you prefer, we do offer onsite training courses, as we all know, this can be difficult for the participant to focus on training while at the office! Alternatives during these difficult times with COVID-19, we offer online courses via Zoom or Skype.
We have extensive experience running successful campaigns for our clients. Learn Google Ads (PPC)with our expert trainer Largo Brink, with accreditation in the following:
Our PPC training is hands on, so you are working with a process that is practical, and not theory which includes a series of exercises with either a live campaign of your own, or a mock up. The course is interactive with practical demonstrations on how to set up, run and monitor Google Ads campaigns.
1. Introduction to SEM (Search Engine Marketing)
2. Deep Dive into Google Ads Networks (Search and GDN)
3. Metrics & KPI’s & Budget Overview
4. Tracking & Analytics Basics
5. Tools (Ads Editor)
6. Website Landing Pages
7. Best Practice SEO (Search Engine Optimization) Overview
8. Practical Examples
9. Campaign Targeting
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